Hasbro Switches Agencies, G.I. Gunning For Franchise Success

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It looks like G.I. Joe is not only happening but it loks like they are thinking franchise when it comes to all Hasbro brands. We get the scoop from Variety:

Hasbro is picking up its toys and taking them over to the William Morris Agency.
In one of William Morris’ initial moves with regard to the new relationship, it reupped Hasbro’s deal with Paramount Pictures to turn “G.I. Joe” into a live-action feature with Lorenzo di Bonaventura to produce. An initial pact had expired.

Hasbro sees itself as another potential Marvel — a company with a stable of brands that could easily translate into entertainment properties that could help its bottom line.”

This is all well and great that they switched agencies, but let us hope that the fucktards in charge use that script that Latino Review panned. I am glad that they want to make money, more power to them. I just hope they realize that a movie that the fans will love, in the long run will dwarf the money a shit film will make. Latino Review has said that Lorenzo di Bonaventura is responsible for giving the go ahead for the shit script, he is still involved and this concerns me.

Until rumors of this shit script are quelled I will be on guard, furious and defiant about this project. As a child in the 80’s I filled my closet with the best toys in history, children across the world nagged their parents for kickass Hasbro wares. We built their empire and then they rewarded us with a Transformers animated film that killed our heroes in one fell swoop, so they could sell more toys. Since then I have had no respect for the company and I honestly think that Transformers the animated movie was one of the worst corporate decisions in history. If I could hit the people in the head with a spiked club that made this executive decision…I just might. The 9 year old Doug Nagy and his worldwide friends would certainly call that justice.

I may be flying a bit off the handle over a movie based on toys, but I simply do not give a fuck. Roadblock, Duke, Shipwrek are gospel writers in my life and if you are going to have them in a film you better do the characters justice. We want to buy more shit from you, we will see the movies 8 times if they rule, we will put you on our shoulders and thank you for taking our beloved heroes and making art with them. All we ask is that you make a movie that you can be proud of, fanboys can be proud of, and the next generation of toy buyers can be proud of.

You created a generation of fans that have fallen in love with your work, you should be honored that we demend quality. It is a testament to your origional vision and imagination. Hasbro please do not fuck this up.

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